CHICAGO, IL USA – Diane Glass, CEO of Chicago real estate brokerage Berkshire Hathaway HomeServices Chicago, has announced a new element to the firm’s popular Move Confidently campaign, Make Room. Make Room features BHHS Chicago agents in the spaces and places they love most. Original illustrations are a visual prompt to consider where individuals Move Confidently, while making room for bigger and better things. Make Room debuts in magazines and print ads, on billboards and in digital media this month.
Glass said, “Move Confidently is BHHS Chicago’s anthem, mantra and purpose. Succinctly and perfectly, it describes how we as real estate professionals help Chicago-area buyers, sellers and renters Move Confidently from one home to another. Make Room is a fresh way to envision the new possibilities that inspire clients to buy, sell and rent homes.”
Otherwise Incorporated, the branding and design agency behind the initial Move Confidently campaign, helped BHHS Chicago with Make Room. As with the original Move Confidently campaign, they used the firm’s own people rather than models to bring stories to life in a unique way. BHHS Chicago agents throughout the company have the ability to tell the world where they Make Room for what matters most by choosing from a library of templates with whimsical dreamscapes and a rainbow of hues.
Visit BHHSChicago – Make Room to view the ads and learn the personal stories behind where our BHHS Chicago models Make Room.
About Berkshire Hathaway Homeservices Chicago
Berkshire Hathaway HomeServices Chicago is a full-service real estate firm with more than 1,400 real estate professionals and staff in 24 offices serving customers throughout the Chicago metropolitan area, the North Shore, West and Southwest communities, Southern Wisconsin, Northwest Indiana and Harbor Country, Michigan. Recognized as a Top Workplace in Chicago, their local roots are complemented by the extensive global reach of Berkshire Hathaway HomeServices, one of the nation’s leading real estate brands. Clients can experience all-inclusive homeownership services from their affiliated companies: Prosperity Home Mortgage, Fort Dearborn Title, and HomeServices Insurance. Visit BHHSChicago.com.